
- Avg. commission
- Varies
- Cookie window
- 30 days
- Cost to join
- Free
Priority Pass was established in 1992 to provide travelers with access to airport lounges worldwide, regardless of their airline or class of travel. Over the years, it has grown to become a leading independent airport lounge access program, offering members a comfortable and convenient experience during their journeys.
Commission rates and terms
Sign up free to see PriorityPass.com's full rate card, cookie window and tracking links.
About PriorityPass.com
History
Priority Pass was established in 1992 to provide travelers with access to airport lounges worldwide, regardless of their airline or class of travel. Over the years, it has grown to become a leading independent airport lounge access program, offering members a comfortable and convenient experience during their journeys.
Product Types
Priority Pass offers memberships that grant access to over 1,300 airport lounges and experiences globally. These lounges provide amenities such as complimentary refreshments, Wi-Fi, and comfortable seating, enhancing the travel experience for members.
Target Audience
Frequent travelers, business professionals, and leisure travelers seeking comfort and convenience during their airport layovers are the primary audience for Priority Pass. The service appeals to individuals who value a premium travel experience.
Unique Selling Points
Priority Pass stands out by offering extensive global lounge coverage, regardless of the airline or class of ticket. Members benefit from a consistent and high-quality experience across various airports, making travel more enjoyable and less stressful.
PriorityPass.com Affiliate Program
Commission Structure
Priority Pass offers a competitive commission structure through Sovrn Commerce. Affiliates earn commissions based on the membership plans purchased by referred customers. Specific commission rates can be found in the Sovrn Commerce dashboard upon joining the program.
Cookie Duration
The cookie duration for Priority Pass's affiliate program is 30 days, meaning affiliates will receive credit for purchases made within 30 days of the initial referral.
Special Features
- Regular updates on promotions and new lounge additions to keep content fresh.
- Access to a variety of marketing materials, including banners and text links, to assist in promotional efforts.
Product Categories
Main Categories
Popular Products
Unique Products
Priority Pass's unique offering is its extensive network of over 1,300 airport lounges worldwide, providing members with a consistent and premium experience regardless of their airline or class of travel.
Marketing Tips
Content Ideas
- Create travel guides highlighting airports with Priority Pass lounges.
- Share personal experiences and reviews of specific lounges.
- Develop comparison articles between different membership tiers.
Promotional Strategies
- Utilize SEO to target keywords related to airport lounges and travel comfort.
- Leverage social media platforms to share lounge experiences and promotions.
- Collaborate with travel bloggers and influencers to reach a broader audience.
Best Practices
- Ensure all promotional content is accurate and up-to-date.
- Disclose affiliate relationships transparently to maintain trust.
- Regularly monitor performance metrics to optimize marketing strategies.
Target Audience
Ideal Customer
The ideal customer is a frequent traveler who values comfort and convenience during their journeys. This includes business professionals, digital nomads, and leisure travelers who often experience layovers and seek a premium airport experience.
Suitable Affiliates
Seasonal Trends
Peak Periods
Promotional Opportunities
- Offer exclusive deals during peak travel seasons.
- Highlight new lounge openings and additions to the network.
- Promote limited-time membership discounts to encourage sign-ups.
Compliance and Policies
Key Rules
- Affiliates must adhere to all guidelines provided by Sovrn Commerce.
- Promotional content should accurately represent Priority Pass's services.
- Use of Priority Pass's trademarks and branding must comply with provided guidelines.
Restricted Methods
- Prohibited use of misleading or deceptive advertising practices.
- Unauthorized use of paid search campaigns bidding on Priority Pass's branded terms.
- Sending unsolicited emails (spam) promoting Priority Pass memberships.
Frequently Asked Questions
How do I join Priority Pass's affiliate program?
You can join Priority Pass's affiliate program exclusively through Sovrn Commerce. Simply sign up for a free Sovrn account, search for Priority Pass in the merchant directory, and apply to their program. Once approved, you'll have access to links, banners, and promotional materials.
What commission rates does Priority Pass offer?
Commission rates vary by product category and promotional periods. You can view detailed commission information for Priority Pass in your Sovrn dashboard after joining their program. Sovrn partners often receive competitive rates and exclusive commission boosts.
How often does Priority Pass pay commissions through Sovrn?
Payments are processed through Sovrn's standard payment schedule. Most affiliates receive monthly payments once they reach the minimum payout threshold. Check your Sovrn account for specific payment terms and schedules.
What is Priority Pass's cookie duration?
Priority Pass's affiliate program offers a 30-day cookie duration. This means you'll receive credit for any purchases made within 30 days of the initial referral through your affiliate link.
Can I promote Priority Pass on social media?
Yes, promoting Priority Pass on social media is encouraged. Ensure that your promotional methods comply with Sovrn's guidelines and Priority Pass's program terms, which can be found in your Sovrn dashboard.
What promotional materials does Priority Pass provide?
Through Sovrn, you'll have access to a variety of promotional tools including text links, banners, and other marketing materials to assist in your promotional efforts.
Are there any restrictions on how I can promote Priority Pass?
Yes, all merchants have specific terms and conditions within Sovrn's platform. Common restrictions may include trademark bidding limitations, coupon site policies, and email marketing guidelines. Review the full program terms in your Sovrn account before promoting.
How do I track my performance with Priority Pass?
Sovrn provides comprehensive reporting tools in your dashboard. Track clicks, conversions, earnings, and conversion rates in real-time. You can also set up custom reports to track Priority Pass campaigns effectively.
Does Priority Pass offer exclusive deals for affiliates?
Many merchants provide exclusive offers, early access to sales, and special commission rates for their Sovrn affiliate partners. Check the 'Promotions' section in your Sovrn dashboard regularly for Priority Pass's latest affiliate-exclusive opportunities.
What support is available for Priority Pass affiliates?
Sovrn provides dedicated affiliate support including account management, optimization tips, and technical assistance. You can access help documentation, contact support, and connect with other affiliates through the Sovrn platform.





