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Hawkers AU

Affiliate program on Sovrn Commerce

Avg. commission
Varies
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Cost to join
Free
Partner with Hawkers AU

Hawkers is an international sunglasses brand that has more than 400 different models each season. Round, square, large, small frames ... A large catalogue to reach any target audience due to its market segmentation options. Hawkers has great collaborators such as Paula Echevarría, Steve Aoki or BALR which give us a clear notoriety in the sector. We will be working with prescription glasses and prescription sunglasses during the next months. The program aims to maximize Hawkers' sales through various channels. We provide to our members exclusive models, offers, documentation of the quality of our sunglasses (lenses and frames), products feed in different languages, a link generator to reach specific models, worldwide known collaborators ... this makes the brand interesting to different sociodemographic targets. We also have the support of other brands of the group, such as Northweek, which complete the offer, the catalogue and the collaborations. Hawkers is a brand that aims to reach all audiences, although our most frequent target is people between 20 and 40 years old. Hawkers' average ticket is slightly above €40. Luckily, our products are sold throughout all the year, with the highest seasonal peak during the spring and summer and during Blackfriday and Christmas. Our bestsellers are the collections One and Warwick with all their variations of colors and materials in frames and lenses.

Commission rates and terms

Sign up free to see Hawkers AU's full rate card, cookie window and tracking links.

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About Hawkers AU

History

Hawkers is a Spanish eyewear brand founded in 2013 in Elche, Spain. It grew through a digitally focused, direct-to-consumer approach, combining accessible pricing with social media marketing and brand collaborations. Hawkers AU represents its offering for Australian shoppers rather than a separately founded Australian eyewear company.

Product Types

Primarily fashion sunglasses, including polarized and non-polarized options, classic and trend-led frame shapes, and selected collaboration collections. Australian availability, lens specifications and accessories should be checked against the current local catalogue.

Target Audience

Style-conscious, value-oriented Australian shoppers looking for fashionable sunglasses for everyday wear, holidays, festivals and outdoor leisure. Its accessible positioning particularly suits younger adults and shoppers who prefer owning multiple styles rather than purchasing a single luxury pair.

Unique Selling Points

Hawkers combines recognizable eyewear silhouettes, frequently refreshed designs, selected polarized styles and collaboration-led collections with accessible pricing. For publishers interested in promoting Hawkers AU, Sovrn Commerce offers a convenient place to check merchant availability and applicable terms while accessing thousands of merchants through one account. Current Hawkers AU participation, immediate access and any exclusive partnership with Sovrn could not be independently verified.

Hawkers AU Affiliate Program

Commission Structure

A current Hawkers AU commission rate through Sovrn Commerce could not be independently verified. Do not assume a fixed percentage, category-based rate, or promotional commission boost. Join Sovrn Commerce and check the Hawkers AU merchant listing for availability, applicable rates, qualifying transactions, and any exclusions before publishing earnings claims.

Cookie Duration

Not independently verified. Check the Hawkers AU terms available through Sovrn Commerce for the current attribution window; do not assume a 30-day or 60-day cookie.

Special Features

  • Verification note: Current Hawkers AU participation in Sovrn Commerce, merchant-specific rates, and program terms could not be independently confirmed. This description does not establish an exclusive partnership or guarantee immediate merchant approval.
  • Use Sovrn Commerce as the access point for checking Hawkers AU availability and obtaining eligible affiliate links rather than seeking a separate retailer enrollment process.
  • No current Hawkers AU affiliate-exclusive promotions, commission increases, or creative assets have been verified. Confirm any offers through Sovrn Commerce before advertising them.
  • Potential promotional themes include Australian summer, Black Friday, Cyber Monday, Christmas gifting, and travel accessories; these are content opportunities, not confirmed merchant campaigns.
  • Confirm Hawkers AU rules through Sovrn Commerce before using paid search, trademark bidding, coupon promotion, email marketing, incentivized traffic, or social media advertising. Permission for these methods should not be assumed.
  • Clearly disclose affiliate relationships, use only authorized promotional claims and materials, and verify Australian pricing, shipping eligibility, offer expiry dates, and product availability before publication.
  • Check Sovrn Commerce payment terms for payout eligibility, thresholds, and timing. Recorded transactions may be adjusted or reversed under applicable terms, including for returns or cancellations.

Product Categories

Main Categories

Men's sunglassesWomen's sunglassesUnisex sunglassesPolarized sunglassesFashion sunglasses in classic and contemporary frame shapes

Popular Products

Classic black-frame sunglassesPolarized everyday sunglassesAviator-style sunglassesRound-frame sunglassesOversized and statement sunglassesSport-inspired wraparound sunglasses

Unique Products

Hawkers is known for its own-brand sunglasses combining accessible pricing with fashion-led frames, varied lens colours and selected collaborations or limited-edition designs. Specific styles, lens specifications and collaboration availability vary by market and season; confirm current Australian inventory before promoting individual products.

Marketing Tips

Content Ideas

  • Create Australian summer sunglasses guides featuring Hawkers styles for beach days, festivals, city wear and holidays. Confirm current Australian availability before featuring individual products.
  • Publish face-shape and frame-fit guides that explain how different silhouettes complement personal style, using verified product dimensions where available.
  • Compare polarized and non-polarized sunglasses using the specifications of the featured Hawkers products. Avoid implying that every model is polarized or suitable for every activity.
  • Produce outfit-styling videos and sunglasses try-ons showing frame proportions, lens colours and everyday wearability. Clearly distinguish firsthand testing from descriptions based on retailer information.
  • Develop gift guides for Christmas, Valentine's Day and Father's Day in Australia, featuring current products at clearly stated price points.

Promotional Strategies

  • Join Sovrn Commerce to explore access to Hawkers AU and thousands of other retailers in one place. Confirm Hawkers AU's current availability, your eligibility and applicable merchant terms in Sovrn before publishing monetized recommendations.
  • Plan campaigns around Australia's spring and summer, Black Friday, Cyber Monday and Christmas gifting. Treat these as potential marketing opportunities rather than confirmed Hawkers AU promotions.
  • Use Sovrn-supported monetized links to direct readers to relevant product or category pages where available, reducing the distance between a recommendation and the item shoppers want.
  • Promote only verified Australian offers, checking currency, eligibility, exclusions and expiry dates. Do not describe a discount or commission boost as affiliate-exclusive without confirmation through Sovrn.
  • Combine evergreen buying guides with timely social content, subject to the applicable Sovrn and merchant policies. Use performance data available through Sovrn to identify which topics and placements generate engagement and eligible purchases.

Best Practices

  • Check Hawkers AU's current commission structure, tracking window, eligible transactions and promotional restrictions through Sovrn Commerce. Do not publish unverified rates or cookie durations.
  • Place clear affiliate disclosures close to recommendations and links, and follow applicable Australian advertising and consumer-protection requirements.
  • Verify UV protection, lens category, polarization, materials and driving suitability against each product's specifications. Never equate dark lenses or polarization alone with UV protection.
  • Keep Australian prices, stock status, shipping information and returns details current. Avoid promising delivery dates, free shipping or return benefits without checking the retailer's applicable terms.
  • Review Sovrn and merchant terms before using paid search, trademark bidding, email campaigns, coupon promotion or incentivized traffic; do not assume these methods are permitted.
  • Use approved product imagery and accurate descriptions, avoid unsupported exclusivity claims, and account for transaction validation or reversals when evaluating earnings reported through Sovrn.

Target Audience

Ideal Customer

Style-conscious Australian shoppers seeking affordable sunglasses for everyday wear, holidays, festivals and outdoor leisure. The brand is particularly relevant to young adults and digitally engaged shoppers who value contemporary designs, colour choices and the ability to coordinate eyewear with different outfits. Polarized styles may also appeal to customers seeking reduced glare, although publishers should verify each product's lens specifications rather than assume all models are polarized. Affiliates interested in reaching this audience can join Sovrn Commerce and check the merchant directory for Hawkers AU's current availability and applicable terms.

Suitable Affiliates

Fashion and streetwear bloggers producing outfit guides and accessory roundupsAustralian lifestyle publishers covering affordable fashion and seasonal shoppingTravel creators recommending sunglasses for holidays, beach trips and city breaksFestival and music-culture creators featuring statement accessoriesEyewear reviewers comparing frame shapes, fit and verified lens featuresGift-guide publishers covering accessible fashion accessoriesSocial media creators producing styling videos, subject to applicable merchant and Sovrn termsShopping and deal publishers using verified offers where permitted; join Sovrn Commerce to check Hawkers AU eligibility and promotional conditions

Seasonal Trends

Peak Periods

Australian spring and summer, approximately September through February, are natural opportunities for sunglasses content focused on outdoor lifestyles, beach trips and holidays. These are suggested marketing periods, not verified Hawkers AU sales peaks.Black Friday and Cyber Monday in November offer opportunities for deal-focused coverage when Hawkers AU has confirmed Australian promotions.Christmas gifting and Boxing Day provide opportunities for gift guides and sale roundups, subject to confirmed offers and Australian delivery deadlines.Easter holidays and winter travel can support sunglasses recommendations for road trips and overseas summer holidays.

Promotional Opportunities

  • Publish Australian summer sunglasses guides featuring currently available Hawkers AU styles, with affiliate links accessed through Sovrn Commerce where merchant access is available.
  • Create Christmas gift guides and Boxing Day shopping content using only verified Australian prices, stock availability, shipping terms and promotion dates.
  • Build travel, festival and outdoor-style content around relevant products without making unsupported claims about lens performance or suitability for specific activities.
  • Join Sovrn Commerce to explore Hawkers AU availability alongside thousands of other retailers. Confirm merchant eligibility and any current promotional terms in your account before publishing.
  • No current Hawkers AU affiliate-exclusive discounts, seasonal commission increases or special promotions through Sovrn have been independently verified. Do not advertise these benefits unless they are confirmed in the applicable merchant terms.

Compliance and Policies

Key Rules

  • Current Hawkers AU availability through Sovrn Commerce and its merchant-specific terms could not be independently verified for this response. Join Sovrn Commerce and confirm access, eligible territories and current conditions before launching campaigns.
  • Clearly disclose affiliate relationships near recommendations and affiliate links, following applicable Australian advertising and consumer-protection requirements and the disclosure rules of each publishing platform.
  • Follow Sovrn Commerce publisher terms and any applicable Hawkers AU merchant conditions. Do not assume that account creation guarantees approval, immediate monetization or eligibility for every traffic source.
  • Verify Australian pricing, currency, product availability, delivery charges, return conditions and promotion expiry dates before publishing. Avoid presenting overseas offers as available to Australian shoppers.
  • Use only authorized product images, logos and marketing assets. Do not imply that your website or social account is an official Hawkers channel.
  • Describe UV protection, polarization, lens materials and other product features only when supported by the specific product listing. Do not imply that all sunglasses are polarized or suitable as protective sports eyewear.
  • Confirm commission eligibility, attribution conditions, exclusions and the treatment of returns or cancellations through Sovrn Commerce rather than promising earnings on every purchase.

Restricted Methods

  • Hawkers AU-specific restrictions on trademark bidding, paid search, direct linking, social advertising, email, coupon publishing and cashback have not been verified. Check the applicable terms through Sovrn Commerce before using these methods.
  • Do not assume permission to bid on Hawkers brand terms, register lookalike domains or use brand names in advertising account identities; obtain any required authorization first.
  • Avoid cookie stuffing, forced clicks, fabricated transactions, misleading redirects and other deceptive attribution practices.
  • Do not publish invented coupon codes, unverified discounts, false scarcity claims or purported affiliate-exclusive offers without confirmation.
  • Do not use unsolicited marketing messages or collect personal information without the required consent and privacy safeguards.
  • Use incentivized traffic, cashback, browser extensions, sub-affiliate distribution or automated promotional methods only if expressly permitted by the applicable Sovrn Commerce and merchant terms.

Frequently Asked Questions

How do I join Hawkers AU's affiliate program?

Sign up for a Sovrn Commerce account to access its merchant directory and thousands of retailers. Search for Hawkers AU to confirm current availability, eligibility, and program terms. Access is subject to Sovrn's requirements and merchant availability; a current Hawkers AU partnership could not be independently verified.

What commission rates does Hawkers AU offer?

A current Hawkers AU commission rate through Sovrn Commerce could not be verified. Join through Sovrn Commerce and check the merchant listing for available rates, eligible purchases, and any exclusions before promoting. Do not assume category-based rates or promotional commission boosts apply.

How often does Hawkers AU pay commissions through Sovrn?

For purchases monetized through Sovrn Commerce, publisher payments follow Sovrn's applicable payment terms, including validation, payment thresholds, and receipt of advertiser funds. Join through Sovrn Commerce and review your account's payment settings and terms for the schedule that applies to you; a Hawkers AU-specific payment schedule could not be verified.

What is Hawkers AU's cookie duration?

A current Hawkers AU cookie duration through Sovrn Commerce could not be verified. Join through Sovrn Commerce and consult the available merchant terms or ask Sovrn support to confirm the attribution window. A purchase within that window is not automatically commissionable; eligibility and attribution rules still apply.

Can I promote Hawkers AU on social media?

Social media promotion depends on Sovrn's publisher policies and Hawkers AU's applicable merchant terms. Join through Sovrn Commerce and confirm that your intended platforms and promotional methods are permitted before posting affiliate links. Clearly disclose affiliate relationships, and do not assume paid social advertising or trademark use is authorized.

What promotional materials does Hawkers AU provide?

Join Sovrn Commerce to check Hawkers AU’s current availability and access the promotional tools supported for your account. Sovrn offers affiliate-link creation and monetization tools; Hawkers AU-specific banners, product feeds, and other creative assets should be confirmed in your Sovrn dashboard.

Are there any restrictions on how I can promote Hawkers AU?

Join through Sovrn Commerce and review the applicable Hawkers AU merchant terms before promoting. Confirm any restrictions on trademark bidding, paid advertising, coupon promotion, email marketing, and social media. Always disclose affiliate relationships clearly and avoid misleading product or discount claims; these are general best practices, not a verified list of Hawkers AU-specific restrictions.

How do I track my performance with Hawkers AU?

Join through Sovrn Commerce and use your Sovrn reporting dashboard to monitor available click, transaction, and earnings data for eligible Hawkers AU links. Reporting availability and timing can vary, so do not assume conversions appear immediately or that reported commissions are final before validation.

Does Hawkers AU offer exclusive deals for affiliates?

No current Hawkers AU affiliate-exclusive deals or commission boosts have been verified here. Join through Sovrn Commerce and check the merchant information and available offers in your Sovrn account before advertising any exclusive discount, promotional rate, or limited-time offer.

What support is available for Hawkers AU affiliates?

Join through Sovrn Commerce to access Sovrn’s help resources and available publisher support for account, affiliate-link, reporting, and payment questions. Ask Sovrn support to confirm Hawkers AU’s current availability and merchant-specific requirements. Dedicated account management depends on account eligibility and should not be assumed.