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- Cost to join
- Free
Volcom was the first brand to combine surfing, skating and snowboarding. United by their passion for challenging the establishment, Volcom takes pride in pushing the limits of creative thinking. For over two decades Volcom has been making meaningful products that not only exemplify the lifestyle, but also enhance the ability to live it. Volcom offers a wide variety of clothing and accessories for men, women and children. They also offer access to their limited edition music releases, films, artist collaborations and other premium content.
Commission rates and terms
Sign up free to see Volcom's full rate card, cookie window and tracking links.
About Volcom
History
Volcom was founded in 1991 as a brand dedicated to the skateboarding, surfing, and snowboarding cultures. It has grown into a globally recognized lifestyle brand, offering a wide range of apparel and accessories.
Product Types
Volcom offers clothing, footwear, and accessories for men, women, and children, including items like t-shirts, jeans, jackets, swimwear, and snow gear.
Target Audience
Volcom caters to individuals who embrace the skateboarding, surfing, and snowboarding lifestyles, as well as those who appreciate casual and activewear fashion.
Unique Selling Points
Volcom stands out with its commitment to quality, innovative designs, and deep roots in action sports culture, appealing to both athletes and fashion-conscious consumers.
Volcom Affiliate Program
Commission Structure
Commission rates vary by product category and promotional periods. Detailed commission information for Volcom is available in your Sovrn dashboard after joining their program.
Cookie Duration
Cookie duration varies by merchant and is clearly displayed in your Sovrn dashboard. This determines how long after a customer clicks your link you'll receive credit for their purchase.
Special Features
- Diverse range of products appealing to various demographics
- High-quality marketing materials provided through Sovrn
- Support for multiple promotional channels, including social media and blogs
Product Categories
Main Categories
Popular Products
Unique Products
Volcom offers exclusive collaborations and limited-edition collections that blend fashion with action sports culture, appealing to collectors and enthusiasts.
Marketing Tips
Content Ideas
- Create style guides featuring Volcom's seasonal collections
- Write reviews of Volcom's latest products
- Share personal experiences with Volcom gear in action sports settings
Promotional Strategies
- Highlight Volcom's promotions and sales events
- Utilize Sovrn's affiliate links in social media posts and stories
- Collaborate with influencers in the skateboarding and surfing communities
Best Practices
- Ensure all affiliate links are properly tracked through Sovrn
- Regularly update content to reflect Volcom's latest offerings
- Disclose affiliate relationships transparently to maintain audience trust
Target Audience
Ideal Customer
Individuals aged 15-35 who are passionate about skateboarding, surfing, snowboarding, or who embrace the associated lifestyle and fashion.
Suitable Affiliates
Seasonal Trends
Peak Periods
Promotional Opportunities
- Black Friday and Cyber Monday sales
- End-of-season clearance events
- Exclusive online-only promotions
- Collaborative campaigns with action sports events
Compliance and Policies
Key Rules
- Affiliates must adhere to Volcom's brand guidelines
- Prohibited from bidding on Volcom's trademarked terms in paid search campaigns
- Must disclose affiliate relationships in all promotional content
Restricted Methods
- Use of coupon sites without prior approval
- Email marketing without consent
- Promoting Volcom products on adult or inappropriate websites
Frequently Asked Questions
How do I join Volcom's affiliate program?
You can join Volcom's affiliate program exclusively through Sovrn Commerce. Simply sign up for a free Sovrn account, search for Volcom in the merchant directory, and apply to their program. Once approved, you'll have access to links, banners, and promotional materials.
What commission rates does Volcom offer?
Commission rates vary by product category and promotional periods. You can view detailed commission information for Volcom in your Sovrn dashboard after joining their program. Sovrn partners often receive competitive rates and exclusive commission boosts.
How often does Volcom pay commissions through Sovrn?
Payments are processed through Sovrn's standard payment schedule. Most affiliates receive monthly payments once they reach the minimum payout threshold. Check your Sovrn account for specific payment terms and schedules.
What is Volcom's cookie duration?
Cookie duration varies by merchant and is clearly displayed in your Sovrn dashboard. This determines how long after a customer clicks your link you'll receive credit for their purchase. Longer cookie durations mean more earning potential through Sovrn.
Can I promote Volcom on social media?
Yes, most merchants allow social media promotion through Sovrn, but specific guidelines apply. Check Volcom's program terms in your Sovrn dashboard for detailed social media policies, including any restrictions on paid advertising or specific platforms.
What promotional materials does Volcom provide?
Through Sovrn, you'll have access to a variety of promotional tools including text links, product galleries, price comparison tools, link optimization, and more. New tools are regularly updated in your Sovrn dashboard to help maximize your conversions.
Are there any restrictions on how I can promote Volcom?
Yes, all merchants have specific terms and conditions within Sovrn's platform. Common restrictions may include trademark bidding limitations, coupon site policies, and email marketing guidelines. Review the full program terms in your Sovrn account before promoting.
How do I track my performance with Volcom?
Sovrn provides comprehensive reporting tools in your dashboard. Track clicks, conversions, earnings, and conversion rates in real-time. You can also set up custom reports using our API to track Volcom campaigns effectively.
Does Volcom offer exclusive deals for affiliates?
Many merchants provide exclusive offers, early access to sales, and special commission rates for their Sovrn affiliate partners. Check the 'Promotions' section in your Sovrn dashboard regularly for Volcom's latest affiliate-exclusive opportunities.
What support is available for Volcom affiliates?
Sovrn provides dedicated affiliate support including account management, optimization tips, and technical assistance. You can access help documentation, contact support, and connect with other affiliates through the Sovrn platform.
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