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My name is Heather Hasse. Among many titles I have in life, I am a wife, mother, and founder of Simply to Impress. Simply to Impress was created in 2003, when I was looking for innovative announcement and invitation designs. I was a woman on a mission - I wanted to use photographs to capture the moment in life I was celebrating. Whether it was a family holiday, the birth of one of my five children, or a birthday party I was throwing for a friend, I wanted to embrace that moment and capture the memory, without paying a fortune. After hard work, dedication, and the loving support of my family, Simply to Impress has come a long way. We expanded from a single designer into a collaboration of graphic artists, photographers, and support staff. With all the changes, however, our foundation has stayed the same. Other companies have tried to follow our lead, but our philosophy, customer service, and product quality stand alone.