About Tactics
Merchant and program information
Tactics Overview
History
Founded in 1999, Tactics is a rider-owned and operated skate, snowboard, and surf shop based in Eugene and Bend, Oregon. Over the years, Tactics has grown to become one of the largest online board sport specialty stores in the United States, serving over a million customers worldwide.
Product Types
Tactics offers a wide range of products including skateboards, snowboards, surfboards, apparel, footwear, and accessories from hundreds of top brands.
Target Audience
Tactics caters to enthusiasts of skateboarding, snowboarding, and surfing, ranging from beginners to seasoned professionals, as well as individuals seeking high-quality apparel and accessories associated with these lifestyles.
Unique Selling Points
Tactics stands out due to its extensive selection of products, commitment to customer service, and deep roots in the board sports community. Their rider-owned and operated status ensures authenticity and a genuine connection with their customer base.
Tactics Affiliate Program
Key Benefits
Commission Structure
Tactics offers commission payments based on the product’s final sale amount, after eligible coupons are applied but excluding shipping, taxes, charitable donations, and other fees. Specific commission rates can be viewed in your Sovrn dashboard after joining their program.
Cookie Duration
The cookie tracking duration for Tactics's affiliate program is 30 days.
Special Features
Product Categories
Main Categories
Popular Products
Unique Products
Tactics offers exclusive collaborations and limited-edition products from top brands, providing unique items that can't be found elsewhere.
Marketing Tips
Content Ideas
- Create gear reviews and tutorials for skateboarding, snowboarding, and surfing equipment.
- Highlight seasonal product releases and limited-edition collaborations.
- Share personal experiences and stories related to board sports to engage your audience.
Promotional Strategies
- Utilize social media platforms to showcase products and engage with the board sports community.
- Offer exclusive discount codes or promotions to your audience.
- Collaborate with influencers or athletes in the skate, snow, and surf industries to reach a broader audience.
Best Practices
- Ensure that your content is authentic and resonates with the board sports community.
- Regularly update your audience on new product releases and promotions.
- Use high-quality images and videos to showcase products effectively.
Target Audience
Ideal Customer
Individuals passionate about skateboarding, snowboarding, and surfing, ranging from beginners to professionals, as well as those interested in the lifestyle and culture associated with these sports.
Suitable Affiliates
Seasonal Trends
Peak Periods
Promotional Opportunities
- Holiday sales events such as Black Friday and Cyber Monday
- Back-to-school promotions targeting students interested in board sports
Compliance and Policies
Key Rules
- Affiliates must adhere to Tactics' terms of service and promotional guidelines.
- Use of unauthorized coupon codes or promotions is prohibited.
- Affiliates should not represent themselves as Tactics or use misleading advertising practices.
Restricted Methods
- Bidding on Tactics' trademarked terms in paid search campaigns.
- Using unauthorized promotional materials or content.
- Engaging in spamming or other unethical marketing practices.
Frequently Asked Questions
You can join Tactics's affiliate program through Sovrn Commerce. Simply sign up for a free Sovrn account and browse their merchant directory to find Tactics and apply to their program.
Commission rates vary by product category. You can view detailed commission information for Tactics in your Sovrn dashboard after joining their program.
Payments are processed through Sovrn's standard payment schedule. Check your Sovrn account for specific payment terms and schedules.
Commission Rates
View detailed rates and earning potential
Unlock Commission Details
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Sign Up FreeWhy Partner With Tactics?
Top reasons to join this program
Competitive Commission
Competitive average rates