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Tesco

Affiliate program on Sovrn Commerce

Avg. commission
Varies
Cookie window
30 days
Cost to join
Free
Partner with Tesco

As one of the world’s largest retailers with over 500,000 colleagues, we serve millions of customers a week in our stores and online. 30 day cooke time.

Commission rates and terms

Sign up free to see Tesco's full rate card, cookie window and tracking links.

View rates

About Tesco

History

Tesco, founded in 1919 by Jack Cohen in London, has grown from a single store into the UK's leading grocery and general merchandise retailer. With nearly 7,000 stores worldwide, Tesco serves millions of customers weekly, offering a vast array of products and services.

Product Types

Tesco's extensive product range includes groceries, clothing, electronics, home goods, health and beauty products, and more. They also provide financial services and mobile telecommunications.

Target Audience

Tesco caters to a broad customer base, including families, individuals, and businesses seeking quality products at competitive prices. Their diverse offerings appeal to various demographics and lifestyles.

Unique Selling Points

Tesco stands out with its commitment to affordability, quality, and convenience. Their Clubcard loyalty program rewards customers, and their online shopping platform offers home delivery and click-and-collect services, enhancing the shopping experience.

Tesco Affiliate Program

Commission Structure

Tesco's affiliate program offers competitive commission rates, which may vary by product category. Specific commission details are accessible through the Sovrn Commerce dashboard upon joining the program.

Cookie Duration

The program features a 30-day cookie duration, allowing affiliates to earn commissions on purchases made within 30 days of a customer clicking their affiliate link.

Special Features

  • Regular promotions and special offers to boost conversions
  • Dedicated affiliate support through Sovrn Commerce
  • Access to a wide range of marketing materials

Product Categories

Main Categories

GroceriesClothingElectronicsHome and GardenHealth and Beauty

Popular Products

Fresh produceMen's and women's apparelSmartphones and accessoriesHome appliancesSkincare products

Unique Products

Tesco offers exclusive product lines, including their own-brand groceries and clothing, providing quality alternatives at affordable prices.

Marketing Tips

Content Ideas

  • Product reviews and comparisons
  • Seasonal shopping guides
  • Budget-friendly shopping tips
  • Healthy recipe ideas using Tesco products

Promotional Strategies

  • Highlighting Tesco's special offers and discounts
  • Creating themed content around holidays and events
  • Utilizing social media to showcase products and deals

Best Practices

  • Regularly updating content to reflect current promotions
  • Ensuring affiliate links are correctly implemented
  • Analyzing performance data to optimize marketing efforts

Target Audience

Ideal Customer

Tesco's ideal customers are value-conscious shoppers seeking quality products across various categories, including groceries, clothing, and electronics. They appreciate convenience, affordability, and a wide selection.

Suitable Affiliates

Lifestyle bloggersFood and recipe content creatorsTech reviewersFamily-oriented influencers

Seasonal Trends

Peak Periods

Christmas and New YearBack-to-School seasonEaster holidays

Promotional Opportunities

  • Holiday gift guides featuring Tesco products
  • Back-to-School essentials promotions
  • Easter-themed recipes and decorations

Compliance and Policies

Key Rules

  • Affiliates must adhere to Tesco's brand guidelines
  • Prohibited from bidding on Tesco-branded keywords in paid search campaigns
  • Must disclose affiliate relationships in accordance with regulations

Restricted Methods

  • Use of misleading or deceptive advertising
  • Email spamming
  • Cookie stuffing

Frequently Asked Questions

How do I join Tesco's affiliate program?

You can join Tesco's affiliate program through Sovrn Commerce. Simply sign up for a free Sovrn account and browse their merchant directory to find Tesco and apply to their program.

What commission rates does Tesco offer?

Commission rates vary by product category. You can view detailed commission information for Tesco in your Sovrn dashboard after joining their program.

How often does Tesco pay commissions through Sovrn?

Payments are processed through Sovrn's standard payment schedule. Check your Sovrn account for specific payment terms and schedules.