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Durex

Affiliate program on Sovrn Commerce

Avg. commission
Varies
Cookie window
30 days
Cost to join
Free
Partner with Durex

Durex, established in 1929, is a globally recognized brand specializing in sexual health and well-being products. With nearly a century of experience, Durex has been at the forefront of innovation in the industry, consistently delivering high-quality products that prioritize safety and pleasure.

Commission rates and terms

Sign up free to see Durex's full rate card, cookie window and tracking links.

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About Durex

History

Durex, established in 1929, is a globally recognized brand specializing in sexual health and well-being products. With nearly a century of experience, Durex has been at the forefront of innovation in the industry, consistently delivering high-quality products that prioritize safety and pleasure.

Product Types

Durex offers a comprehensive range of products, including condoms, lubricants, massagers, and intimate accessories, all designed to enhance sexual experiences and promote safe practices.

Target Audience

Durex caters to adults seeking reliable and pleasurable sexual health products. Their diverse product line appeals to individuals and couples of various demographics who prioritize safety, quality, and enjoyment in their intimate lives.

Unique Selling Points

Durex stands out due to its long-standing reputation for quality, continuous product innovation, and commitment to sexual health education. Their products undergo rigorous testing to ensure safety and effectiveness, making them a trusted choice worldwide.

Durex Affiliate Program

Commission Structure

Through Sovrn Commerce, Durex offers competitive commission rates to affiliates. Specific commission percentages may vary based on product categories and promotional periods. Affiliates can access detailed commission information within their Sovrn dashboard upon joining the program.

Cookie Duration

The cookie duration for Durex's affiliate program through Sovrn Commerce is 30 days. This means affiliates will earn commissions on purchases made within 30 days of a user clicking their referral link.

Special Features

  • Regular updates on new product launches
  • Exclusive affiliate promotions and discounts
  • Detailed performance tracking through Sovrn's analytics tools

Product Categories

Main Categories

CondomsLubricantsMassagersIntimate Accessories

Popular Products

Durex Invisible CondomsDurex Play Warming LubricantDurex Play Delight MassagerDurex Air Condoms

Unique Products

Durex's 'Real Feel' condoms are made from a non-latex material, providing a natural skin-on-skin feeling for those with latex sensitivities.

Marketing Tips

Content Ideas

  • Educational articles on sexual health and safety
  • Product reviews and comparisons
  • Guides on choosing the right condom or lubricant
  • Personal testimonials and experiences

Promotional Strategies

  • Incorporate affiliate links within informative blog posts
  • Utilize social media platforms to share product insights
  • Create video content demonstrating product usage
  • Offer exclusive discounts to your audience through Sovrn promotions

Best Practices

  • Ensure content is respectful and informative
  • Adhere to Sovrn's compliance guidelines
  • Regularly update content to reflect new products and promotions
  • Engage with your audience to build trust and credibility

Target Audience

Ideal Customer

Adults aged 18-45 who are sexually active and prioritize safety, quality, and pleasure in their intimate experiences. This includes individuals and couples seeking reliable sexual health products.

Suitable Affiliates

Health and wellness bloggersSexual health educatorsLifestyle influencersAdult product reviewers

Seasonal Trends

Peak Periods

Valentine's DayNational Condom WeekSummer months (June-August)

Promotional Opportunities

  • Valentine's Day special promotions
  • Back-to-school campaigns targeting college students
  • Summer travel safety kits

Compliance and Policies

Key Rules

  • Affiliates must comply with Sovrn's Publisher Code of Conduct
  • Content must be appropriate and not misleading
  • Affiliates should not bid on Durex-branded keywords in paid search campaigns

Restricted Methods

  • Use of explicit or adult-only content
  • Email spamming
  • Unauthorized use of Durex's trademarks or branding

Frequently Asked Questions

How do I join Durex's affiliate program?

You can join Durex's affiliate program exclusively through Sovrn Commerce. Simply sign up for a free Sovrn account, search for Durex in the merchant directory, and apply to their program. Once approved, you'll have access to links, banners, and promotional materials.

What commission rates does Durex offer?

Commission rates vary by product category and promotional periods. You can view detailed commission information for Durex in your Sovrn dashboard after joining their program. Sovrn partners often receive competitive rates and exclusive commission boosts.

How often does Durex pay commissions through Sovrn?

Payments are processed through Sovrn's standard payment schedule. Most affiliates receive monthly payments once they reach the minimum payout threshold. Check your Sovrn account for specific payment terms and schedules.

What is Durex's cookie duration?

Durex's affiliate program through Sovrn Commerce offers a 30-day cookie duration. This means you'll earn commissions on purchases made within 30 days of a user clicking your referral link.

Can I promote Durex on social media?

Yes, most merchants allow social media promotion through Sovrn, but specific guidelines apply. Check Durex's program terms in your Sovrn dashboard for detailed social media policies, including any restrictions on paid advertising or specific platforms.

What promotional materials does Durex provide?

Through Sovrn, you'll have access to a variety of promotional tools including text links, product galleries, price comparison tools, link optimization, and more. New tools are regularly updated in your Sovrn dashboard to help maximize your conversions.

Are there any restrictions on how I can promote Durex?

Yes, all merchants have specific terms and conditions within Sovrn's platform. Common restrictions may include trademark bidding limitations, coupon site policies, and email marketing guidelines. Review the full program terms in your Sovrn account before promoting.

How do I track my performance with Durex?

Sovrn provides comprehensive reporting tools in your dashboard. Track clicks, conversions, earnings, and conversion rates in real-time. You can also set up custom reports using our API to track Durex campaigns effectively.

Does Durex offer exclusive deals for affiliates?

Many merchants provide exclusive offers, early access to sales, and special commission rates for their Sovrn affiliate partners. Check the 'Promotions' section in your Sovrn dashboard regularly for Durex's latest affiliate-exclusive opportunities.

What support is available for Durex affiliates?

Sovrn provides dedicated affiliate support including account management, optimization tips, and technical assistance. You can access help documentation, contact support, and connect with other affiliates through the Sovrn platform.

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