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Entertainment Earth

Affiliate program on Sovrn Commerce

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Cost to join
Free
Partner with Entertainment Earth

Entertainment Earth is a premier worldwide retailer (since 1996) of action figures, toys, gifts and collectibles on the Internet.

Commission rates and terms

Sign up free to see Entertainment Earth's full rate card, cookie window and tracking links.

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About Entertainment Earth

History

Founded in 1996, Entertainment Earth has established itself as a leading online retailer specializing in action figures, toys, gifts, and collectibles. Over the years, the company has built a reputation for offering a vast selection of licensed products from popular movies, television shows, sports teams, and pop culture icons.

Product Types

Entertainment Earth offers a diverse range of products, including action figures, toys, collectibles, and gifts. Their inventory spans various franchises and genres, catering to fans of movies, TV shows, comics, and more.

Target Audience

The primary audience includes collectors, pop culture enthusiasts, and fans of various entertainment franchises. Their products appeal to individuals seeking unique and exclusive items related to their favorite media.

Unique Selling Points

Entertainment Earth stands out due to its extensive product selection, exclusive items, and commitment to customer satisfaction. They often provide pre-order opportunities for upcoming releases and have a reputation for sourcing hard-to-find collectibles.

Entertainment Earth Affiliate Program

Commission Structure

Entertainment Earth's affiliate program offers a tiered commission structure based on monthly sales performance. Affiliates can earn up to 10% in cash commissions or up to 15% in store credit, depending on their sales volume.

Cookie Duration

The program provides a 5-day cookie duration, meaning affiliates will receive credit for purchases made within five days of a user clicking their referral link.

Special Features

  • Personal affiliate representative for individualized support
  • Online reports and account information for performance tracking
  • Special sales tools to enhance promotional efforts

Product Categories

Main Categories

Action FiguresToysCollectiblesGifts

Popular Products

Star Wars action figuresMarvel collectiblesFunko Pop! vinyl figuresExclusive limited-edition items

Unique Products

Entertainment Earth offers exclusive and limited-edition products that are often unavailable elsewhere, making them highly sought after by collectors and fans.

Marketing Tips

Content Ideas

  • Create unboxing videos showcasing the latest collectibles
  • Write detailed reviews of popular action figures and toys
  • Develop gift guides for fans of specific franchises
  • Highlight exclusive and limited-edition items in blog posts

Promotional Strategies

  • Leverage social media platforms to share product highlights and promotions
  • Collaborate with influencers in the collectibles niche
  • Utilize email newsletters to inform subscribers about new arrivals and deals
  • Offer exclusive discount codes to your audience

Best Practices

  • Ensure all promotional content is authentic and aligns with your audience's interests
  • Regularly update content to reflect the latest products and trends
  • Disclose affiliate relationships transparently
  • Monitor performance metrics to optimize promotional efforts

Target Audience

Ideal Customer

The ideal customer is a pop culture enthusiast or collector aged 18-45, with a keen interest in movies, TV shows, comics, and related memorabilia. They are often tech-savvy and engage with online content related to their interests.

Suitable Affiliates

Pop culture bloggersYouTube content creators focusing on collectiblesSocial media influencers in the entertainment nicheWebsites dedicated to movie and TV show fandoms

Seasonal Trends

Peak Periods

Holiday season (November-December)Major movie release datesComic conventions and fan events

Promotional Opportunities

  • Black Friday and Cyber Monday sales
  • Exclusive product launches coinciding with movie premieres
  • Special promotions during fan conventions

Compliance and Policies

Key Rules

  • Affiliates must adhere to Entertainment Earth's brand guidelines
  • Prohibited from using misleading or deceptive promotional methods
  • Must comply with all applicable laws and regulations

Restricted Methods

  • No use of unauthorized paid search campaigns
  • Prohibited from using Entertainment Earth's trademarks in domain names
  • No spamming or unsolicited email marketing

Frequently Asked Questions

How do I join Entertainment Earth's affiliate program?

You can join Entertainment Earth's affiliate program exclusively through Sovrn Commerce. Simply sign up for a free Sovrn account, search for Entertainment Earth in the merchant directory, and apply to their program. Once approved, you'll have access to links, banners, and promotional materials.

What commission rates does Entertainment Earth offer?

Commission rates vary by product category and promotional periods. You can view detailed commission information for Entertainment Earth in your Sovrn dashboard after joining their program. Sovrn partners often receive competitive rates and exclusive commission boosts.

How often does Entertainment Earth pay commissions through Sovrn?

Payments are processed through Sovrn's standard payment schedule. Most affiliates receive monthly payments once they reach the minimum payout threshold. Check your Sovrn account for specific payment terms and schedules.

What is Entertainment Earth's cookie duration?

Cookie duration varies by merchant and is clearly displayed in your Sovrn dashboard. This determines how long after a customer clicks your link you'll receive credit for their purchase. Longer cookie durations mean more earning potential through Sovrn.

Can I promote Entertainment Earth on social media?

Yes, most merchants allow social media promotion through Sovrn, but specific guidelines apply. Check Entertainment Earth's program terms in your Sovrn dashboard for detailed social media policies, including any restrictions on paid advertising or specific platforms.

What promotional materials does Entertainment Earth provide?

Through Sovrn, you'll have access to a variety of promotional tools including text links, product galleries, price comparison tools, link optimization, and more. New tools are regularly updated in your Sovrn dashboard to help maximize your conversions.

Are there any restrictions on how I can promote Entertainment Earth?

Yes, all merchants have specific terms and conditions within Sovrn's platform. Common restrictions may include trademark bidding limitations, coupon site policies, and email marketing guidelines. Review the full program terms in your Sovrn account before promoting.

How do I track my performance with Entertainment Earth?

Sovrn provides comprehensive reporting tools in your dashboard. Track clicks, conversions, earnings, and conversion rates in real-time. You can also set up custom reports using our API to track Entertainment Earth campaigns effectively.

Does Entertainment Earth offer exclusive deals for affiliates?

Many merchants provide exclusive offers, early access to sales, and special commission rates for their Sovrn affiliate partners. Check the 'Promotions' section in your Sovrn dashboard regularly for Entertainment Earth's latest affiliate-exclusive opportunities.

What support is available for Entertainment Earth affiliates?

Sovrn provides dedicated affiliate support including account management, optimization tips, and technical assistance. You can access help documentation, contact support, and connect with other affiliates through the Sovrn platform.