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dog.com

Affiliate program on Sovrn Commerce

Avg. commission
Varies
Cookie window
30 days
Cost to join
Free
Partner with dog.com

Dog.com is an online retailer specializing in dog supplies, offering a vast selection of products for dog owners. It is a division of TABcom, LLC, which was founded in 1969 and operates several pet-related websites.

Commission rates and terms

Sign up free to see dog.com's full rate card, cookie window and tracking links.

View rates

About dog.com

History

Dog.com is an online retailer specializing in dog supplies, offering a vast selection of products for dog owners. It is a division of TABcom, LLC, which was founded in 1969 and operates several pet-related websites.

Product Types

Dog.com provides a comprehensive range of products including dog food, treats, toys, beds, crates, collars, grooming supplies, and health care items.

Target Audience

The primary customers are dog owners seeking quality products at competitive prices, ranging from everyday pet owners to professional dog handlers.

Unique Selling Points

Dog.com stands out due to its extensive product selection, competitive pricing, and commitment to customer service. The site also features product reviews and maintains a high in-stock rate, ensuring customers have access to the products they need.

dog.com Affiliate Program

Commission Structure

Dog.com offers competitive commission rates through Sovrn Commerce. Specific commission percentages may vary; affiliates can view detailed commission information in their Sovrn dashboard after joining the program.

Cookie Duration

The cookie duration for Dog.com's affiliate program through Sovrn Commerce is 30 days.

Special Features

  • Exclusive banners and content provided to affiliates for effective marketing.
  • Opportunity to promote multiple pet-related websites under TABcom, LLC through a single affiliate program.

Product Categories

Main Categories

Dog FoodTreatsToysBedsCratesCollars and LeashesGrooming SuppliesHealth Care Products

Popular Products

Natural and organic dog foodInteractive toysOrthopedic dog bedsTraining collarsFlea and tick prevention products

Unique Products

Dog.com offers exclusive product bundles and hard-to-find specialty items catering to specific dog breeds and needs, setting them apart from competitors.

Marketing Tips

Content Ideas

  • Create product reviews and comparisons of popular items available on Dog.com.
  • Develop guides on dog care topics, incorporating recommended products from Dog.com.
  • Share personal stories or testimonials about using Dog.com products to build trust with your audience.

Promotional Strategies

  • Utilize social media platforms to showcase Dog.com products and share affiliate links.
  • Incorporate Dog.com banners and links into relevant blog posts and website content.
  • Offer exclusive deals or coupon codes provided by Dog.com to incentivize purchases through your affiliate links.

Best Practices

  • Regularly update content to reflect new products and promotions from Dog.com.
  • Ensure transparency by disclosing affiliate relationships to maintain audience trust.
  • Analyze performance metrics to identify successful strategies and optimize future campaigns.

Target Audience

Ideal Customer

The ideal customer is a dog owner who values quality products at competitive prices, seeks a wide selection of items, and appreciates informative content to make informed purchasing decisions.

Suitable Affiliates

Pet bloggersDog trainersVeterinariansPet influencersDog breed enthusiasts

Seasonal Trends

Peak Periods

Holiday seasons (e.g., Christmas, Thanksgiving)National Pet MonthBack-to-school season (for pet owners preparing for routine changes)

Promotional Opportunities

  • Holiday gift guides featuring Dog.com products.
  • Seasonal promotions aligned with Dog.com's sales events.
  • Educational content on seasonal pet care, linking to relevant products on Dog.com.

Compliance and Policies

Key Rules

  • Affiliates must adhere to Dog.com's brand guidelines when promoting products.
  • All promotional content must comply with applicable laws and regulations.
  • Affiliates are required to disclose their affiliate relationship in all promotional materials.

Restricted Methods

  • Prohibited use of paid search bidding on Dog.com's brand terms.
  • No unauthorized use of Dog.com's trademarks or copyrighted materials.
  • Email marketing campaigns must comply with anti-spam laws and include proper disclosures.

Frequently Asked Questions

How do I join Dog.com's affiliate program?

You can join Dog.com's affiliate program through Sovrn Commerce. Simply sign up for a free Sovrn account and browse their merchant directory to find Dog.com and apply to their program.

What commission rates does Dog.com offer?

Commission rates vary by product category. You can view detailed commission information for Dog.com in your Sovrn dashboard after joining their program.

How often does Dog.com pay commissions through Sovrn?

Payments are processed through Sovrn's standard payment schedule. Check your Sovrn account for specific payment terms and schedules.