Care.com
Affiliate program on Sovrn Commerce
- Avg. commission
- Varies
- Cookie window
- 30 days
- Cost to join
- Free
Care.com is the largest and fastest-growing online marketplace that helps families find trusted caregivers, including nannies, senior care providers, housekeepers, dog walkers and more.
Commission rates and terms
Sign up free to see Care.com's full rate card, cookie window and tracking links.
About Care.com
History
Care.com was founded in 2006 as a comprehensive platform connecting families with caregivers. Over the years, it has become a trusted resource for finding childcare, senior care, pet care, and housekeeping services.
Product Types
Care.com offers a range of services including childcare, senior care, pet care, housekeeping, and tutoring, facilitating connections between families and qualified caregivers.
Target Audience
The platform primarily serves families and individuals seeking reliable caregiving services, as well as caregivers looking for employment opportunities.
Unique Selling Points
Care.com stands out by offering a vast network of caregivers, comprehensive background checks, and user-friendly tools to match families with suitable caregivers.
Care.com Affiliate Program
Commission Structure
Care.com offers competitive commission rates through Sovrn Commerce. Specific rates may vary and can be viewed in your Sovrn dashboard upon joining the program.
Cookie Duration
The cookie duration for Care.com's affiliate program is 30 days, allowing affiliates to earn commissions on purchases made within this timeframe after a user clicks their referral link.
Special Features
- Comprehensive reporting tools available through Sovrn to track performance.
- Regular updates on promotions and special offers to enhance marketing efforts.
Product Categories
Main Categories
Popular Products
Unique Products
Care.com offers a unique platform that allows families to find and hire caregivers for a wide range of needs, all in one place, with the assurance of background checks and reviews.
Marketing Tips
Content Ideas
- Create blog posts discussing the importance of finding trusted caregivers and how Care.com simplifies this process.
- Share testimonials or success stories from families who have found caregivers through Care.com.
- Develop guides on preparing for hiring a caregiver, highlighting Care.com's resources.
Promotional Strategies
- Utilize social media platforms to share Care.com's services, using Sovrn's affiliate links.
- Incorporate Care.com banners and links into relevant content on your website or blog.
- Send newsletters to your audience featuring Care.com's services and any current promotions.
Best Practices
- Ensure all promotional content is honest and aligns with Care.com's brand values.
- Regularly check your Sovrn dashboard for updates on commission rates and promotional materials.
- Monitor your performance metrics to optimize your marketing strategies.
Target Audience
Ideal Customer
Families and individuals seeking reliable and vetted caregivers for children, seniors, pets, or household needs.
Suitable Affiliates
Seasonal Trends
Peak Periods
Promotional Opportunities
- Offer content on finding holiday babysitters through Care.com.
- Create guides for summer pet care services available on Care.com.
- Highlight Care.com's tutoring services during back-to-school periods.
Compliance and Policies
Key Rules
- Affiliates must adhere to Care.com's brand guidelines.
- Promotional content should not misrepresent Care.com's services.
Restricted Methods
- No use of misleading or deceptive advertising practices.
- Avoid bidding on Care.com's branded keywords in paid search campaigns without permission.
Frequently Asked Questions
How do I join Care.com's affiliate program?
You can join Care.com's affiliate program exclusively through Sovrn Commerce. Simply sign up for a free Sovrn account, search for Care.com in the merchant directory, and apply to their program. Once approved, you'll have access to links, banners, and promotional materials.
What commission rates does Care.com offer?
Commission rates vary by product category and promotional periods. You can view detailed commission information for Care.com in your Sovrn dashboard after joining their program. Sovrn partners often receive competitive rates and exclusive commission boosts.
How often does Care.com pay commissions through Sovrn?
Payments are processed through Sovrn's standard payment schedule. Most affiliates receive monthly payments once they reach the minimum payout threshold. Check your Sovrn account for specific payment terms and schedules.
What is Care.com's cookie duration?
Care.com's affiliate program offers a 30-day cookie duration, allowing you to earn commissions on purchases made within 30 days after a user clicks your referral link.
Can I promote Care.com on social media?
Yes, you can promote Care.com on social media platforms using Sovrn's affiliate links. Ensure you follow Care.com's program terms and guidelines available in your Sovrn dashboard.
What promotional materials does Care.com provide?
Through Sovrn, you'll have access to a variety of promotional tools including text links, banners, and other creatives to effectively market Care.com's services.
Are there any restrictions on how I can promote Care.com?
Yes, all merchants have specific terms and conditions within Sovrn's platform. Common restrictions may include trademark bidding limitations, coupon site policies, and email marketing guidelines. Review the full program terms in your Sovrn account before promoting.
How do I track my performance with Care.com?
Sovrn provides comprehensive reporting tools in your dashboard. Track clicks, conversions, earnings, and conversion rates in real-time. You can also set up custom reports to monitor your Care.com campaigns effectively.
Does Care.com offer exclusive deals for affiliates?
Many merchants provide exclusive offers, early access to sales, and special commission rates for their Sovrn affiliate partners. Check the 'Promotions' section in your Sovrn dashboard regularly for Care.com's latest affiliate-exclusive opportunities.
What support is available for Care.com affiliates?
Sovrn provides dedicated affiliate support including account management, optimization tips, and technical assistance. You can access help documentation, contact support, and connect with other affiliates through the Sovrn platform.
Similar programs
PetCareRx
The PetCareRx Mission – As pet owners ourselves, we know that the well-being of your pet is top priority. We are here to ensure that their lives are the happiest and healthiest they can be. PetCareRx.com is so perfectly suited to helping you save time, money and aggravation to ensure that your pet has everything it could ever possibly need.
Pets
Coupons
Coupons.com is the undisputed leader in providing deal-seeking consumers with the best printable coupons. We work with well-known brands such as General Mills, Kimberly-Clark, Johnson & Johnson, and Unilever to create and advertise highly desirable coupons. Our categories include food, personal care, household, and many more!
Wag.com
Meet Wag.com, a new breed of pet store. From top-shelf food to leashes, beds, and more, we have everything a pet needs and everything a pet parent wants under our virtual roof. And we get it to you fast. We have thousands of products from popular brands like Wellness, Fresh Step, and Greenies, plus niche and hard-to-find names like Jax and Bones.
Pets
web.com
dog.com
Home & GardenPets
Sears
Sears is an everyday retail department store that offers a wide variety of home goods including apparel, furniture, appliances, auto products, and more. Sears is a nation wide chain with over 2,000 stores all over the country. Sears.com offers exclusive online shopping deals for their merchandise and is an easy to navigate website, making consumers satisfied with customer service. The Sears affiliate program accepts traffic from the United States, Puerto Rico, and Canada.